News & Updates

  • Reef Escape: Where Will You Go?

    17 February 2017

    Reef is super stoked to announce their newest girls’ collection for summer 2017!



    (Photo: Hailee Steinfeld, Reef Escape Ambassador)


    Reef has always been known for comfort that is why it comes to no surprise that they designed an entire collection with the consumer in mind. They learned that most branded rubber sandals disappoint in the following ways:

    1. Uncomfortable Footbeds
    2. Slippery Outsoles
    3. Quality Concerns
    4. Health/Environmental Issues

    womens_reef escapes print collection

    They heard it loud and clear: Quality is synonymous to durability, and a sense of confidence that sandals won’t break. While basic style is expected, comfort and strength is a huge plus.

    How REEF responded:

    1. A contoured footbed with arch support, heel cupping, and cushion rubber base. Cushion Rubber is a new technology that combines EVA foam with rubber.
    2. Molded anti-sip outsole for traction.
    3. The new oval toe post is sure not to break. They included an all new “washer” that is 50% stronger than before. This stopper is integrated with Teflon, a fluoropolymer, which is water and heat resistant. A TPU strap just makes it more durable than ever!
    4. 100% PVC Free. Environment and people friendly all the way.


    Time to ditch your ordinary rubber sandals for something better. Grab a pair (or two) before summer officially starts!


    Reef Escape is available at:

    Reef Uptown Mall BGC, Reef Trinoma, Reef U.P. Town Center Diliman, Reef Solenad 2, Reef Citywalk Eastwood, Reef Pueblo Verde Mactan Cebu, Reef SM Southmall

    Gforce Mall of Asia, Gforce Newport Resort’s World, Gforce Alabang Town Center, Gforce Harbor Point Subic

    Olympic Village – Alabang Town Center, Ayala Cebu, Robinson’s Place Manila, Robinson’s Pioneer

    DutyFree Fiesta Mall, Fashion Rack Terminal 3, Rustan’s Gateway, Rustan’s Alabang Town Center, Royal Sporting House Robinson’s Manila, Landmark Trinoma, Cinderella Glorietta 3

    Continue Reading


    12 October 2016

    Oakley is known to come up with a variety of style not only in their eyewear models but also in their apparel line. For the remaining “-ber” months, Oakley Philippines decided to design something closer to home.

    The new limited edition Oakley shirt features a Philippine jeepney print designed by its house graphic artist, Daje Pinpiño, who says, “We trashed the idea of another three-stars-and-a-sun design as we wanted it to be a representation of the culture of the country now. We want to show the everyday living of most Filipinos by using the jeepney as our iconic symbol.”


    If you look closely, you will see that it isn’t the typical Sarao we ride, but rather a hybrid combination of a military tank and a jeepney. This is to add the distinct “Oakley character” into the print. The design might be enough reason for you to get one, but what makes it more special is the shirt itself. The shirt is made of O Hydrolix fabric, a patented cloth by Oakley that keeps sweat off the skin for lasting comfort.

    You can get these limited edition shirts with every purchase of Oakley eyewear starting October 15 until December 31, 2016. (DTI – FTEB SPD Permit No. 15247 Series of 2016)

    Get them at Oakley Store SM Aura, Greenbelt 3, Century City Mall Makati, Rockwell, SM Lipa, SM Cebu, SM Megamall, SM North EDSA, Bonifacio High Street, Uptown Mall BGC, SM Seaside Cebu, U.P. Town Center Diliman, & SM Fairview; O Vault SM Pampanga, Paseo de Sta. Rosa, Pueblo Mactan Cebu, & KCC Mall Zamboanga; G-force SM Mall of Asia, TriNoma, Resorts World, Shangri-La, Alabang Town Center, Harborpoint Subic, Ayala Cebu, Abreeza Davao, Cagayan De Oro, & North Point Ayala Bacolod; Olympic Village Robinson’s Pioneer, Alabang Town Center, TriNoma, Robinson’s Manila, Galleria, Gateway, SM North EDSA, Festival Mall, & Ayala Cebu; Royal Sporting House Robinson’s Manila & Nuvali; Rustan’s Shangri-La & Gateway; Landmark TriNoma & Makati. 

    Continue Reading

  • Reef Free the Sea Movement: La Union

    12 October 2016

    Last September 24 to 25, our weekend warriors had a getaway like no other in one of the country’s hottest surfing destination spots—La Union. Reef, a surf and lifestyle brand known worldwide, and WWF Philippines brought out multitudes in support of their “Free the Sea” movement.

    Continue Reading

  • Oakley and The Junior Golf League continue to build a competitive Golf future for the Philippines

    4 July 2016
    053016 Oakley_0076

    053016 Oakley_0022


    Back for its 4th year, Oakley Golf Cup makes another step forward for the golf scene of the country. Gathered at the Sherwood Hills Golf Club, about a hundred participants composed of CEOs, seasoned players, enthusiasts and aspiring athletes swung their golf clubs to support the annual fundraising tournament for the benefit of The Junior Golf League.

    053016 Oakley_0023



    As a renowned leader in eyewear and sport-specific gear, Oakley continuously thrives to empower sportsmen of different fields to enhance their performance by presenting innovative gear and creating opportunities that allow active individuals to improve their skillset through friendly competitions such as Oakley Golf Cup. “Four years ago, we have decided to come up with an annual fundraising tournament to support the golfing community here in the Philippines and to help shape-up the Filipino talent in competing to both national and international levels.” Says Carlo Dionisio, Marketing Manager of Oakley Philippines.

    The competition was fun but tough, players did not fall short to give a highly-competitive character in a 13-hole game format. The skills of the players were tested – even the seasoned players were pushed to bring out their best in order to win. Playing golf is never easy. There are a lot of factors that could affect the performance of a player but Oakley innovates products that help the players win, such as the revolutionary eyewear Prizm Golf Radarlock Path sunglasses.

    053016 Oakley_0009

    Prizm fine-tunes vision became a huge leverage for players that needed protection from the external factors of the game such as sun, wind and impact. The Prizm is built with High Definition Optics designed to withstand high-impacts and provide a better vision on the field.

    Prizm surely made its place in the world-class quality category among Oakley’s other lines. It has Ultra-precise color tuning for any environment. It also fine-tunes individual wavelengths of color and sharpens visual acuity to reveal nuances that would be missed by the naked eye.

    053016 Oakley_0048 053016 Oakley_0076

    As the scores were tabulated, the best of the best were announced during the awarding ceremony. Gabie Rosca and Ira Alido came out on top in the Junior Golf Division (girls and boys) with 71 and 69 strokes respectively. The Pro Division was dominated by Ronald Pactolerin with 79 strokes while Alex Montemayor clinched victory in the Ladies Division with 74 strokes.

    053016 Oakley_0123

    Rosca and Alido will also represent the Philippines in the upcoming IMG Academy Junior Golf Championships in San Diego, California.


    It was a neck and neck battle among the division players and only four names made the cut. Ray Sangil was named Division A champion, Gio Dela Paz for Division B, Weng Traspe for Division C and Johnny Lu for Division D.



    Continue Reading

  • Catanduanes Reef Break 2016: Surf, Skate and Music in the Happy Island

    4 July 2016
    Catanduanes Reef Break



    Once again, Catanduanes Island hosted another successful summer event which highlighted the beauty and pristine majestic vibe of Catanduanes. Catanduanes Reef Break 2016 gave out an exceptional surf, skate and music festival combined, cementing its roots to the islands heritage as an event that promotes unity among surfers and downhill skateboarders.


    This time of the year, the Majestic waves of Puraran, Baras Catanduanes is friendly, giving the intermediate to professional level surfers enjoy the clear and glassy waves of this popular surf spot. Photo by Michael Eijansantos

    Catanduanes, known to be the land of the howling winds, guests and participants experienced a delightful array of activities – from learning how to surf at the CRB Surf Clinic, music by the beach from different bands and DJs, and of course, the surf and skate competitions that showcased the exquisite skills of the Filipinos in the board sports arena!

    Here are some highlights from the water courtesy of Michael Eijansantos.



    Jeff Dela Torre from La Union. Photo by Michael Eijansantos

    Daisy Valdez from La Union. Photo by Michael Eijansantos




    Roger Casugay from La Union.

    One of the youngest competitor Lord Caranilan from Zambales. Photo by Michael Eijansantos

    Ging Obina from Samar.

    Joeren Querijero from Baler.
    13313448_10206281932558291_1910399661_o (1)

    Chris Tanael from Catanduanes.



    A culmination of surfers in Puraran, Baras Catanduanes presenting its calm and serine moments during the Catanduanes Reef Break. Here are the final results of the surf contest.


    Mens Shortboard Category
    Champion: Jefferson Dela Torre
    1st: Neil Sanchez
    2nd: Jomari Tanael
    3rd: Onvo Oclarez

    Mens Longboard Category
    Champion: Loynex Ruina
    1st: Jefferson Dela Torre
    2nd: Juramz Ariate
    3rd: Roger Casugay

    Womens Longboard Category
    Champion: Daisy Valdez
    1st: Debie Gumanoy
    2nd: Pia Lopez
    3rd: KC Tanael

    13321278_10206281931238258_1216390345_o (2)

    Skate – Downhill
    Champion: Dandoy Tongco (Cebu)
    1st: Tom Romualdez (Manila)
    2nd: Tito Sumicad (Cebu)
    3rd: Enrique Chino (Manila)

    Longest Pucks Down: Tom Romualdez
    Longest Stand Up: Tito Sumicad
    Best Trick: Dandoy Tongco
    Warrior of the Day: Emil Bacay
    Queen of the Hill: Belle Fermoso

    For more information and updates regarding Catanduanes Reef Break

    Instagram: @catanduanesreefbreak

    Twitter: @catanduanesreef

    Hashtags: #happyisland and #crb2016

    Continue Reading

  • REEF Philippines Takes The Drop In The City to bring #PerfectSummer

    20 April 2016
    041416 Reef_0039

    It was all about summer, surf and sandals as REEF Philippines, a well-known global active lifestyle brand, showed how a perfect summer should be last Thursday, 14 April 2016 in Uptown Mall, BGC.

    Continue Reading

  • Xterra Off-Road Triathlon 2016

    11 February 2016


    ALBAY February 7, 2016 – Bradley Weiss successfully defended his Top Male PRO crown while Lizzie Orchard lands on the Top Female PRO spot in this fiercely contested XTERRA Albay 2016 Philippine Championship race.


    Aside from this back-to-back title, it is also the 3rd XTERRA Championship title in 3 weeks for Weiss of South Africa. Aussies Ben Allen and Brodie Garner takes the 2nd and 3rd spot respectively.

    Meanwhile, Kiwi Lizzie Charlton, who competed in this race for the first time this year, makes a surprising win over Jacqui Slack of Great Britain who was last year’s Top 2. Mieko Carey completes the line-up winning third place.





    Jacqui Slack of Great Britain wearing Radar EV Path



    Check back for more updates while the rest of the XTERRA Albay 2016 race unfolds.

    Links of results: Click Here



    Article from Xterra’s official website.


    Continue Reading

  • Peel and Win Promo

    11 February 2016
    Reef Philippines Peel and Win

    We are feeling the love this February!

    Try your luck at our Gforce and O stores and peel away to get exciting discounts on apparel, footwear and accessories. Peel and win now!

    Reef Philippines Peel and Win

    Continue Reading

  • Reef Perfect Summer

    11 February 2016
    Reef Philippines Friday

    Get a chance to win 10k worth of Reef items PLUS 10k cash prize!

    We challenge everyone to show us your PERFECT SUMMER in a 15 second or less Instagram video!

    Perfect Summer

    1. Share with us your perfect summer in a 15 second Instagram video.
    2. Use the Hashtag #ReefPhPerfectSummer and#justpassingthrough
    3. Please make sure your profile is in public mode so we can see it and that you are following @Reef_PH
    4. Minimum of 100 likes per video to qualify!

    The winning videos will be based on: 50% on the number likes and 50% by the Reef Team
    1st Prize: 10,000php cash prize + 10,000php worth of Reef Items
    2nd Prize: 5,000php cash prize + 5,000php worth of Reef Items
    3rd Prize: 3,000php cash prize + 3,000php worth of Reef Items

    Announcement of winners will be held in Uptown BGC in our Perfect Summer Event. Everyone who will qualify will be invited!

    Promo starts February 5, 2016

    Good luck and start shooting!

    Continue Reading

  • Free Metal Gascan Cap

    11 February 2016
    Free Metal Gascan cap

    We’re starting summer early!

    Oakley is giving away free Metal Gascan Caps for every purchase of Oakley eyewear! All Gforce, O stores and authorized retailers are participating in this promo.

    Visit a store near you to find out more!

    Promo period: February – March 2016

    Free Metal Gascan cap

    Continue Reading